Webflow vs WordPress 2026: Real India Cost (₹50K-₹4L+)
Founder & Lead Developer, Codingclave · 200+ projects since 2017
Webflow vs WordPress 2026: The Real India Cost Decision
If you're an Indian business owner choosing between Webflow and WordPress in 2026, the brochure-level comparison ("WordPress is free, Webflow is expensive") will cost you ₹2–5L over 3 years and a lot of weekend hours patching plugins.
The honest question isn't which platform is cheaper. It's:
- What does each cost over 3 years when you count hosting, plugins, maintenance, and the time your team loses to it?
- Which platform fits your site type — marketing, e-commerce, membership, content velocity?
- Where does each platform actually break down in the Indian context (payment gateways, hosting, dev pool, DPDP)?
I'm Ashish Sharma, founder of Codingclave. Since 2018 we've shipped 60+ websites for Indian businesses — split roughly 30% Webflow, 60% WordPress, 10% custom Next.js. This guide is the actual cost math + the decision framework we use internally.
TL;DR — When Each Platform Wins
| Your Site Type | Platform | Why |
|---|---|---|
| Marketing site (5–20 pages) | Webflow | Faster build, zero maintenance, design freedom |
| Marketing + light blog | Webflow | Webflow CMS handles blog well |
| E-commerce store | WordPress + WooCommerce | Cheaper hosting + best Indian payment + tax plugins |
| Membership / community / courses | WordPress | MemberPress, LearnDash, BuddyBoss ecosystem |
| Booking-heavy (clinics, salons, services) | WordPress | Mature booking plugins (Bookly, Amelia) |
| High content velocity (5+ posts/week) | WordPress | Built for content; Webflow CMS less mature |
| Funded startup marketing site | Webflow | No engineering time on website maintenance |
| Indian SMB tight budget + dev-savvy team | WordPress | Lower hosting cost, more dev options |
| Brand-heavy / design-driven | Webflow | Pixel-perfect Figma implementation |
| Complex custom features | WordPress | Plugin ecosystem unmatched (47,000+ free plugins) |
Real 2026 Pricing — What Each Platform Actually Costs (INR)
Webflow Pricing in India 2026
Webflow simplified its plans in May 2026. Pricing now stacks in three layers:
Site Plans (per published website):
| Plan | USD/mo (annual) | INR/mo (~) | What you get |
|---|---|---|---|
| Starter | Free | ₹0 | Subdomain only — yoursite.webflow.io. Not for real businesses. |
| Basic | $15 | ₹1,250 | Custom domain, 300 static pages, no CMS items |
| Premium | $25 | ₹2,100 | 300 static pages, 20,000 CMS items, 50GB bandwidth, site search, code components |
| Enterprise | Custom | Custom | Negotiated — typically ₹15K+/month |
E-commerce Site Plans (if selling):
| Plan | USD/mo | INR/mo (~) | Transaction fee |
|---|---|---|---|
| Standard | $29 | ₹2,400 | 2% Webflow fee + Stripe/Razorpay fees |
| Plus | $74 | ₹6,200 | 0% Webflow fee |
| Advanced | $235 | ₹19,600 | 0% Webflow fee |
Workspace Plans (for the team building/editing):
| Seat | USD/mo | INR/mo (~) |
|---|---|---|
| Free Seat (reviewer) | $0 | ₹0 |
| Limited Seat (designer/dev) | $15 | ₹1,250 |
| Full Seat | $39 | ₹3,250 |
Realistic annual Webflow cost for a typical Indian SMB: ₹15K–₹30K/year for a marketing site with one Full Seat editor on the Basic or Premium Site Plan. AI credits bundled into all Workspace plans starting May 2026.
WordPress Cost in India 2026
WordPress core is free. The honest stack:
| Line item | INR/year |
|---|---|
| Hosting — Hostinger Premium (₹149/mo, Mumbai DC) → Business (₹249/mo) → managed WP (₹1,899/mo) | ₹1.8K – ₹23K |
| Hosting — SiteGround StartUp (~₹251/mo, USD-billed) → GrowBig | ₹3K – ₹8K |
| Hosting — Cloudways managed (per resource) | ₹10K – ₹40K |
| Premium theme (one-time) | ₹8K – ₹20K |
| Rank Math Pro | ₹5K |
| WP Rocket (caching) | ₹5K |
| Wordfence Premium (security) | ₹8K |
| UpdraftPlus (backup) | ₹6K |
| Elementor Pro (page builder) | ₹4K |
| Agency maintenance retainer (updates, security, monitoring) | ₹25K – ₹50K |
| Realistic all-in annual WordPress cost (Year 2+) | ₹40K – ₹80K |
Hostinger accepts UPI + net banking + Indian cards in INR — no FX fees. SiteGround and Bluehost bill in USD; expect 1–3% FX surcharge from Indian banks.
The Real 3-Year TCO Comparison (Indian SMB Marketing Site)
Scenario: 10–12 page Indian SMB marketing site — homepage, services, about, contact, blog, 3–5 service pages, contact form with WhatsApp routing.
Path A: Webflow
| Year | Cost breakdown | Total |
|---|---|---|
| Year 1 | Build ₹85K + Basic Site Plan ₹15K + Limited Seat ₹15K | ₹1,15,000 |
| Year 2 | Site Plan ₹15K + Seat ₹15K + content updates ₹15K | ₹45,000 |
| Year 3 | Site Plan ₹15K + Seat ₹15K + content updates ₹20K | ₹50,000 |
| 3-Year TCO | ₹2,10,000 |
If you upgrade to Premium Site Plan ($25/mo) in Year 2: add ₹12K/year → 3-year TCO **₹2.34L**.
Path B: WordPress
| Year | Cost breakdown | Total |
|---|---|---|
| Year 1 | Build ₹65K + Hostinger Business ₹3K + premium theme/plugins ₹15K + security audit ₹25K | ₹1,08,000 |
| Year 2 | Hosting ₹3K + plugin renewals ₹10K + maintenance retainer ₹35K | ₹48,000 |
| Year 3 | Hosting ₹3.5K + plugin renewals ₹10K + maintenance retainer ₹40K | ₹53,500 |
| 3-Year TCO | ₹2,09,500 |
Verdict
The 3-year TCO is essentially identical for a marketing site (Webflow ₹2.1L vs WordPress ₹2.09L — within ₹500 of each other). The choice is not about money. It's about:
- Who absorbs maintenance — your team (WordPress) or the platform (Webflow)
- Security risk appetite — WordPress is targeted in ~70% of all CMS hacks; Webflow has near-zero successful attacks because the platform sandboxes everything
- Workflow preference — drag-and-drop visual editing (Webflow) vs block-based + plugin-driven (WordPress)
- Future scope — if you'll add e-commerce or membership, WordPress wins; if you'll stay marketing-only, Webflow wins
When Webflow Wins (Beyond Cost)
Webflow wins if:
- Marketing-site-only (no e-commerce, membership, complex booking)
- Owner wants to update content themselves — Webflow Editor is genuinely easier than WordPress for non-technical users
- Design-driven brand where pixel-perfect Figma implementation matters
- No in-house dev team — zero maintenance vs WordPress's quarterly security patch cycle
- Need fast launch (2–4 weeks) — templates + custom design deploy faster than custom WordPress themes
- Want zero security risk — Webflow is hosted + sandboxed = no plugin vulnerabilities to exploit
- Funded startup focused on product — engineering time better spent on product than WordPress upkeep
Real Webflow strengths
- Design freedom — implement any Figma design pixel-perfectly without theme constraints
- Built-in CMS — Collections + dynamic pages without plugins
- Built-in animations — Interactions library is more powerful than WordPress equivalents
- No security patches needed — Webflow handles infrastructure security
- Global CDN + SSL + DDoS protection included — zero infrastructure setup
- Editor mode for non-technical users — staff can edit content safely without breaking layout
- Better Core Web Vitals out-of-box — less JavaScript bloat than typical WordPress
When WordPress Wins (Beyond Cost)
WordPress wins if:
- E-commerce site — WooCommerce ecosystem dominates with ~60% global market share
- Membership / subscription / LMS — MemberPress, LearnDash, BuddyBoss
- Booking-heavy — Bookly, Amelia, BookingPress are mature
- High content velocity — built for blogging from day one, multi-author workflows
- Complex custom features — plugin for almost anything (47,000+ free plugins)
- Tight budget + dev-savvy team — hosting ₹150–₹600/month vs Webflow ₹1,250–₹3,500/month
- Need granular SEO control — Rank Math / Yoast are more mature than Webflow's native SEO
Real WordPress strengths
- WooCommerce — 60%+ global e-commerce CMS market share
- Native Indian payment gateway plugins — Razorpay, PayU, Cashfree, Instamojo, PhonePe
- Indian tax + GST plugins — automated GST calculation + e-invoicing for B2B
- Shipping plugins — Shiprocket, Delhivery, BlueDart, Xpressbees integrations
- Marketing plugins — abandoned cart recovery, email automation, WhatsApp messaging
- Multi-author / multi-site — works at any content scale
- Self-hostable + portable — full control, can migrate hosting anytime
- Largest developer pool on earth — easy to find replacement talent
What Actually Changed in the Webflow vs WordPress Landscape in 2026
1. WordPress Lost Market Share for the First Time Since 2011
According to W3Techs, WordPress dropped from 43.0% to 42.6% of all websites in early 2026 — the first measured decline since tracking began. Webflow grew from 0.9% to 1.2% of the CMS market with ~10% CAGR. Still tiny by absolute share, but a real trend among funded startups and design-led brands.
2. Webflow Simplified Plans + Raised Prices (May 2026)
Webflow's May 2026 update consolidated Site Plans (now Starter/Basic/Premium/Enterprise) and raised the Basic annual to $15/mo and monthly to $25/mo. Premium replaced the old CMS + Business plans at $25/mo annual. AI credits now bundled into Workspace plans. Indian SMBs felt the squeeze — ~20% price increase year-on-year.
3. WordPress Gutenberg + Block Themes Genuinely Matured
Five years post-launch, the block editor + block themes (Twenty Twenty-Five) now compete with Webflow's editor on non-technical usability. Combined with full-site editing, WordPress closed the UX gap meaningfully in 2025–2026.
4. Headless WordPress + Next.js Went Mainstream
30%+ of our 2026 builds use WordPress as headless CMS with a Next.js frontend — WordPress backend (familiar CMS for content teams) + Next.js frontend (Core Web Vitals match Webflow). Best of both worlds for serious content sites.
5. AI Site Builders Compete from Below
Bolt.new, v0, Wix AI, and Cursor now generate full sites from text prompts. For ultra-simple marketing sites (1–5 pages, no CMS), AI builders compete with both Webflow and WordPress at fraction of the cost. Doesn't replace either for serious business sites yet.
6. Indian Hosting Got Cheaper + Faster
Hostinger Mumbai DC, Cloudways India, SiteGround India CDN — managed WordPress hosting in India is now ₹150–₹2K/month with sub-200ms load times. Better than 2020 by a wide margin. Hostinger billing in INR with UPI removes FX-fee friction completely.
7. DPDP Act Compliance Easier on Both
Both platforms shipped DPDP-compliance helpers in 2025–2026 — consent banners, data deletion endpoints, privacy policy generators. Less compliance burden vs custom builds. Webflow's compliance is more automated; WordPress requires plugin configuration.
8. Webflow E-commerce Still Behind WooCommerce for India
Despite Webflow's E-commerce plans, WooCommerce maintains a feature lead and a cost advantage for Indian e-commerce specifically. Limited native Indian payment integrations + Webflow transaction fees + monthly fees stacking up = WooCommerce wins for any e-commerce site doing ₹10L+/year revenue.
Real Indian Business Case Studies
Story 1: Bengaluru SaaS Startup — Webflow Was the Right Call
Pre-seed B2B SaaS founder, ₹15L raised. Wanted a marketing site to launch product (no e-commerce, no membership). Choosing between Webflow vs WordPress.
We built a Webflow site in 3 weeks for ₹95K. ₹1,250/month hosting since (Basic Site Plan).
Year 2 retrospective: Founder updated content himself 40+ times via Webflow Editor without breaking anything. Site uptime 100%. Zero security incidents. Engineering team focused 100% on product, not patching plugins on Sunday nights. Right call.
Story 2: Lucknow E-commerce — WordPress + WooCommerce Was the Right Call
Indian D2C apparel brand, ₹25L revenue at start. Needed e-commerce with: product catalog, Razorpay checkout, Shiprocket shipping integration, GST invoicing, abandoned cart recovery, blog for SEO.
We considered Webflow E-commerce (would have cost ₹2L upfront + Webflow Standard plan + transaction fees + ~₹35K/year in plan fees alone — uneconomic). Built WordPress + WooCommerce in 5 weeks for ₹85K. ₹2K/month hosting + ₹40K/year maintenance.
Year 2 retrospective: Site grew to ₹1.5Cr revenue. WooCommerce handled scaling with WP Rocket caching + Cloudways upgrade (₹5K/month at peak). Total 2-year cost ~₹2.4L vs estimated Webflow path of ₹6–8L. WordPress saved ₹4–6L while supporting 60× revenue growth.
Story 3: Mumbai Coaching Institute — WordPress for Membership + LMS
UPSC coaching institute wanted: marketing site + member-only course access + LMS (lessons + tests + progress tracking) + payment integration.
Built WordPress + LearnDash + WooCommerce in 8 weeks for ₹2.4L. ₹4K/month hosting + ₹60K/year maintenance.
Year 1 retrospective: 1,200 paying students. LearnDash handled 600+ concurrent users smoothly. Right call for membership/LMS use case. Webflow couldn't have handled this at any reasonable price.
Story 4: Pune D2C Skincare Brand — Webflow Then Migrated to WooCommerce
Design-heavy D2C skincare brand. Founder wanted pixel-perfect brand site. We built on Webflow with E-commerce Standard plan — ₹1.4L build + ₹2,400/month plan.
Year 2: brand scaled to 80 SKUs and ₹40L revenue. Webflow E-commerce started bottlenecking — limited Razorpay integration, no native Shiprocket support, transaction fees stacking up to ₹8K/month. We migrated to WooCommerce + custom Tailwind frontend in 6 weeks for ₹1.8L. Now ₹3K/month hosting + ₹4K/month transaction savings = paid back in 6 months.
Lesson: Webflow E-commerce is a great start for small Indian D2C brands; plan to migrate around the ₹30L+ revenue mark.
Decision Framework: 7 Questions to Pick Right
Score 1 point per "Webflow" answer, deduct 1 per "WordPress" answer. Final score: positive = Webflow, negative = WordPress, zero = either works.
- Is your site marketing-only (no e-commerce/membership)? Yes → Webflow (+1)
- Do you have an in-house dev team for ongoing maintenance? Yes → WordPress (−1) / No → Webflow (+1)
- Will you sell physical products / digital downloads / subscriptions? Yes → WordPress (−2)
- Is design polish critical to your brand? Yes → Webflow (+1)
- Do you need a members area, courses, or community? Yes → WordPress (−2)
- Will content velocity be high (5+ posts/week)? Yes → WordPress (−1)
- Are you funded with an engineering team focused on product? Yes → Webflow (+1)
Score interpretation:
- +3 to +5 → Definitely Webflow
- 0 to +2 → Webflow leans, but WordPress works if you have dev support
- 0 to −2 → WordPress leans, but Webflow works if you want zero maintenance
- −3 or below → Definitely WordPress
Hidden Costs Most People Miss
Webflow's hidden costs
- Workspace seats — if you want a designer + content editor, that's 1 Full Seat + 1 Limited Seat = ~₹54K/year just on seats
- Bandwidth overage — Premium gives 50GB; high-traffic sites pay overage
- Localization add-on — if you serve UAE/Gulf in Arabic, the localization add-on adds $9–$29/month
- E-commerce transaction fees — Standard plan takes 2% on top of Razorpay/Stripe fees
- Migration lock-in — Webflow → WordPress migration is expensive (₹85K–₹4L)
WordPress's hidden costs
- Security patches at scale — average WordPress site needs ~30 plugin updates per year; missing one update = potential hack
- Plugin license stacking — Rank Math + WP Rocket + Wordfence + UpdraftPlus + Elementor Pro = ₹28K/year
- Hosting upgrades as you grow — shared ₹150/mo works only up to ~10K monthly visits; serious growth = ₹2K–₹10K/month
- Developer dependency — even minor changes (footer tweak, contact form update) often need a developer
- Hack recovery — if you do get hacked, restoration + cleanup is ₹15K–₹1L
How Codingclave Builds on Both
We staff Webflow developers + WordPress developers + custom Next.js engineers. We recommend platform based on your needs, not what we want to sell.
| Service | Timeline | Cost (INR) |
|---|---|---|
| Webflow marketing site (5–15 pages) | 2–4 weeks | ₹65K – ₹2L |
| Webflow + custom CMS + animations | 4–7 weeks | ₹2L – ₹5L |
| WordPress marketing site (custom theme) | 3–5 weeks | ₹50K – ₹2L |
| WooCommerce e-commerce site | 5–9 weeks | ₹1.5L – ₹6L |
| WordPress membership site (LearnDash + WooCommerce) | 6–12 weeks | ₹2L – ₹8L |
| Webflow → WordPress migration | 3–6 weeks | ₹50K – ₹3L |
| WordPress → Webflow migration | 4–8 weeks | ₹85K – ₹4L |
| Headless WordPress + Next.js | 8–14 weeks | ₹4L – ₹12L |
Every delivery includes: SEO setup (titles + meta + schema + sitemap + robots), Core Web Vitals optimization, mobile-responsive design, contact forms with WhatsApp lead routing, Razorpay integration if e-commerce, monitoring setup, and training for content updates.
Learn more about our website development and WordPress development services.
Get an Honest Platform Recommendation
If you're choosing between Webflow + WordPress for your business website, talk to me directly. I'll personally recommend the right platform based on your needs — including telling you Webflow isn't worth it if WordPress is right for you (and vice versa).
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About the Author
Ashish Sharma is the founder of Codingclave, a Top Rated Upwork agency that has shipped 60+ websites for Indian businesses since 2018 — Webflow, WordPress, and custom Next.js. He works directly with business owners on platform decisions. Reach him on LinkedIn, Upwork, or WhatsApp.
Related reading:
Frequently asked questions
Depends on site type and 3-year horizon. For a 10-page marketing site (no e-commerce, no membership), the costs are roughly equal: Webflow lands at ₹2.5L–₹3.5L over 3 years (₹85K build + ₹1,250–₹3,500/month Site Plan + light updates), and WordPress lands at ₹2.2L–₹3.2L over 3 years (₹65K build + ₹150–₹600/month hosting + ₹25K–₹45K/year maintenance). WordPress is cheaper if you (or your agency) can absorb maintenance work. Webflow is cheaper on **opportunity cost** because nobody on your team is patching plugins at 11pm. For e-commerce, membership sites, or course platforms, WordPress + WooCommerce wins outright — Webflow E-commerce is 2–4× more expensive at scale. We pick Webflow for ~30% of our clients (funded startups, design-heavy brands) and WordPress for ~60% (e-commerce, content sites, budget-conscious SMBs).
For a typical Indian SMB marketing site (10–12 pages, blog, contact forms). **Webflow path**: Build ₹85K + Year 1 Basic Site Plan ₹1,250 × 12 (₹15K) = ₹1L Year 1; Years 2–3 ₹15K hosting + ₹20K updates = ₹35K/year. **3-year total: ~₹1.7L if no plan upgrade, ~₹2.5L if upgraded to Premium**. **WordPress path**: Build ₹65K + Year 1 hosting ₹150–₹250/month (₹2.4K) + premium theme/plugins ₹15K + maintenance retainer ₹25K = ₹1.07L Year 1; Years 2–3 ₹3K hosting + ₹35K maintenance + ₹10K plugin renewals = ₹48K/year. **3-year total: ~₹2.03L**. Surprise: WordPress is **NOT** the slam-dunk cheap option people assume — once you factor honest maintenance, the gap is ₹30K–₹50K over 3 years. For a busy founder, Webflow's predictability is often worth that delta.
Webflow simplified pricing in May 2026. The Site Plans you publish each website under: **Starter** (free, on .webflow.io subdomain — not for real businesses), **Basic** at $15/month annual (~₹1,250/month, ~₹15K/year), **Premium** at $25/month annual (~₹2,100/month, ~₹25K/year, includes 300 static pages + 20,000 CMS items + 50GB bandwidth + site search), **Enterprise** custom-priced. On top of that you need a **Workspace plan** if anyone other than you edits: Free Seat ₹0, Limited Seat $15/month (~₹1,250), Full Seat $39/month (~₹3,250). E-commerce plans run higher (Standard ~$29 / Plus ~$74 / Advanced ~$235 per month) with transaction fees. For a typical Indian SMB marketing site with one editor, budget ₹15K–₹30K/year all-in on Webflow infrastructure. AI credits are now bundled into Workspace plans (added May 2026).
WordPress is 'free' but the stack adds up. **Hosting**: Hostinger Premium ₹149/month (Mumbai data center, UPI billing) up to Business at ₹249/month; Hostinger managed WordPress goes ₹149–₹1,899/month; SiteGround StartUp ~₹251/month (USD-billed, FX fees). **Premium theme**: ₹8K–₹20K one-time (or free with custom build). **Essential plugins**: Rank Math Pro (~₹5K/year), WP Rocket (~₹5K/year), Wordfence Premium (~₹8K/year), UpdraftPlus (~₹6K/year), Elementor Pro (~₹4K/year) — total ₹25K–₹40K/year if you buy premium. **Maintenance**: ₹25K–₹50K/year for a competent agency to handle WordPress core updates, plugin updates, security patches, backups, malware scans. **Real all-in WordPress year-1 cost: ₹50K–₹80K excluding the build**. Year 2 onward: ₹40K–₹70K/year. Cheaper than Webflow only if you skip maintenance (which is how WordPress sites get hacked).
Platform contributes maybe 5–10% to your SEO outcome. Content, backlinks, and technical setup contribute the other 90–95%. That said: **Webflow advantages** — faster default Core Web Vitals (less JavaScript bloat), cleaner semantic HTML, sane per-page meta + schema controls baked in, automatic image optimization, global CDN included. **WordPress advantages** — Rank Math + Yoast are the most mature SEO plugins on earth, redirects manager is bulletproof, schema templates for every use case (FAQ, HowTo, Product, Recipe), and tighter integration with content workflows for sites publishing 5+ posts/week. **2026 reality**: a poorly-configured WordPress site (no caching, bloated theme, 30 plugins) loses to a default Webflow site on Core Web Vitals every time. A well-configured WordPress site (Rank Math + WP Rocket + Cloudways/Hostinger Business + image CDN) matches or beats Webflow. Don't pick on SEO alone — pick on workflow.
Yes, but rarely worth it without a real reason. **WordPress → Webflow** is the common direction (2026 trend: WordPress lost market share for the first time since 2011, dropping from 43.0% to 42.6% of all websites — Webflow grew to 1.2% of CMS market). Cost: ₹50K–₹3L depending on site complexity. Process: export WordPress content → recreate design in Webflow → import CMS data via CSV → set up 301 redirects from old WordPress URLs → cutover hosting + DNS. Timeline 2–6 weeks. **Webflow → WordPress** is harder because Webflow's CSS-in-class system doesn't map cleanly to WordPress themes. Cost: ₹85K–₹4L. Better strategy 80% of the time: rebuild on the new platform from scratch — usually cheaper than a forced 1:1 migration. We've handled 14+ migrations in both directions; we now recommend rebuild over migrate in most cases.
WooCommerce wins by a wide margin for Indian e-commerce. **Reasons**: (1) WooCommerce holds ~60% of global e-commerce CMS market share — mature ecosystem; (2) Native plugins for every Indian payment gateway (Razorpay, PayU, Cashfree, Instamojo, PhonePe); (3) Indian tax compliance: GST calculation + e-invoicing plugins available; (4) Shipping aggregator integrations (Shiprocket, Delhivery, BlueDart, Xpressbees); (5) Marketing plugins (abandoned cart, WhatsApp recovery, Mailchimp); (6) Hosting cheap at scale (₹2K–₹5K/month) vs Webflow E-commerce Standard ($29) + transaction fees that stack up fast. **Webflow E-commerce is fine for**: small design-driven D2C brands (5–50 SKUs) where founder wants to update everything herself and values design polish over flexibility. **For ₹50L+ revenue Indian e-commerce, WooCommerce or Shopify — not Webflow.**
Big skill-pool difference drives pricing. **Webflow developer (India)**: ₹40K–₹1.5L/month for senior; niche skill — fewer developers, premium rates. Hourly freelance: ₹1.5K–₹5K/hour. Project-based agency builds: ₹65K–₹5L. **WordPress developer (India)**: ₹35K–₹2L/month for senior; largest dev pool on earth. Hourly freelance: ₹500–₹3K/hour. Project-based agency builds: ₹50K–₹6L. **For simple marketing sites**, Webflow developers are often *cheaper per project* because builds finish in 2–3 weeks (no theme customization, no plugin debugging). **For complex/custom features**, WordPress developers are cheaper because the talent pool is 50× larger and competition drives rates down. At Codingclave we staff both — Webflow handles ~30% of our website builds (funded startups, brand-heavy marketing sites), WordPress ~60% (e-commerce, content sites, budget-sensitive SMBs), custom Next.js ~10% (high-performance apps, JAMstack).